Marketing: A Guide to the Fundamentals by Patrick Forsyth Autobiographies and Self Development Books

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    Store Name: Walking Books Call : 0248229080 Whatsapp Number: 0248229080 Location: Chelsea Junction, Madina North Legon, Accra-Ghana Email ID: walkingbooksgh@gmail.com
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    Autobiographies and Self Development Books
    Published on
    May 23, 2025
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    268
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    In Stock
    DESCRIPTION

    This guide explains what marketing is and the techniques marketers use. Topics covered include:
    • The marketing mix
    • Pricing policy
    • Different methods of market research

    This guide to the fundamentals will be invaluable for anyone aiming to excel in a customer-focused organization.

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